At a Glance: The Dashboard offers a comprehensive view of your app’s performance metrics, helping you monitor key performance indicators (KPIs), analyze trends, and make informed decisions.
Overview
Once you have successfully registered your application on Apptrove, you will gain access to a variety of performance metrics displayed on your Dashboard. These metrics offer insights into your app’s overall performance, allowing you to track user engagement, revenue generation, and traffic sources.
Top Widgets
Touchpoints | This gadget will show you the clicks and impressions that your application has received over the period of time that you have selected as part of the range. You will also be able to see the trend for the same. |
Total Revenue | One can see the total revenue along with the total rejected and accepted revenue for organic and non organic data. |
Install | Study the trends for the installs, click-to-install percentage and fraud installs |
Note: These stats are clickable and will redirect you to the dedicated reports.
Geographical Distribution
The Geographical Distribution widget offers a visual representation of where your app traffic is coming from. The map highlights:
Regions generating the highest number of clicks and installs.
Distribution of organic and non-organic installs.
Areas with fraudulent installs.
Regional revenue and impressions.
Regions with high traffic will be distinctly highlighted, whereas regions with low or no traffic will remain blank. You can also filter the data by partner or channel to gain more targeted insights.
User Acquisition Trend
This widget displays the overall user acquisition trend over a specified time frame. You can track data for:
Clicks
Organic installs
Non-organic installs
By analyzing user acquisition trends, you can identify peak periods of user activity and understand the effectiveness of your marketing campaigns.
Breakdown
The Breakdown widget allows you to dive deeper into your app’s performance such as the clicks, installs and revenue. You can also analyse by grouping data based on:
Partner: Understand which partner or affiliate drives the most conversions.
Country: Identify the regions contributing most to your installs and revenue.
Channel: Analyze which marketing channels (paid ads, organic, social media) are yielding the highest returns.
Trend
The Trend widget provides a graphical representation of key metrics like:
Clicks
Impressions
Cost
Revenue
The trend graph can be filtered based on partner or channel, allowing you to visualize the performance of individual marketing efforts and make data-driven decisions.
Broaden Your Knowledge:
Custom Dashboard
We are delighted to have assembled a world-class team of experienced professionals who are ready to take care of your queries and answer any questions you may have. Feel free to reach out to us at anytime through emailing us at support@apptrove.com or by using the in-platform chat feature. We'd love to hear from you!
