The Daily Report gives you a snapshot of key metrics such as clicks, impressions, installs, cost, and revenue on a day-to-day basis. You can select any date range to view these statistics broken down by each date. To customize further, you can add more KPIs or filter the data by partner, agency, geolocation, and other parameters as needed.

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This report provides insights into the performance of different partners integrated with your platform. It allows you to analyze partner-specific data and apply filters or additional metrics based on your reporting requirements.
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The Event Report tracks various in-app events configured through the SDK. It displays event occurrences, generated revenue, and unique user actions related to those events. This helps you measure how users interact within your app.
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The Customer Report section in the Apptrove panel helps you dive deep into user-level data collected from app interactions. This tool allows you to understand your customer's behaviour, preferences, and the impact of your campaigns by offering granular insights into user profiles and their event activities.
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This report helps you understand user loyalty by showing how many users return to your app after the installation day. The Day 1 percentage is always 100%, representing installation day. For better analysis, the report can be grouped by date, partner, agency, and more.

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Fraud analysis is critical, and this report offers real-time as well as post-analysis fraud detection. Fraud metrics are split between installs and in-app events for granular analysis. Users can filter fraud data based on agency, partner, location, etc. Additionally, you can define the post-analysis fraud review period directly from the app settings.

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In case you want to set the time period for post-analysis of fraud data yourself, you can do that as well by going to the app setting page on Apptrove Dashboard.

The Activity Report shows your app’s average daily active users (DAU) and monthly active users (MAU), along with metrics like installs, clicks, and revenue. This gives you a clear picture of user engagement over time.

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If you use Unilinks, this report provides comprehensive stats related to templates and custom links. View metrics like clicks, installs, sessions, events, and revenue. Data can be grouped by campaign, ad, template ID, link ID, etc., or filtered as needed for in-depth analysis
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​We are delighted to have assembled a world-class team of experienced professionals who are ready to take care of your queries and answer any questions you may have.
Feel free to reach out to us at any time by emailing us at support@apptrove.com or by using the in-platform chat feature. We'd love to hear from you!
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