At A Glance: This article provides a step-by-step guide on how to create a custom link for your UniLink template in Apptrove.
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Overview
Once you've created your UniLink template in Apptrove, the next step is to generate a custom link. This link helps you track campaign performance, manage redirection settings, enable retargeting, and set up social media previews.
Follow the steps below to create and configure your UniLink.
Steps to Create a Link in Apptrove:
Navigate to UniLink Management:
Click on "Manage" to edit the Unilink template.
You can click on "Add New Link" to create a new link or click on the triple dots and choose the Edit option from the dropdown.
Add Link Details:
Link Name: Enter a recognizable name for easy identification.
Media Source: Select from the dropdown or add a custom media source.
The selected media source determines where data is displayed in Apptrove.
It is also passed as the
pid
parameter in the generated link.
Configure Campaign & Retargeting Settings:
Campaign Name: Assign your campaign for better tracking.
Retargeting: Enable this option if the link is for re-engaging existing users.
Re-engagement clicks will be tracked separately.
Re-Engagement window: The window begins when the user opens the app for the first time after engaging with the retargeting media source. In-app events are double attributed to the retargeting and user acquisition media sources for the duration of the window. Existing users who click on non-retargeting links (UA) also launch the app and have the same user experience. However, their re-engagements are recorded as regular sessions, which means it's impossible to measure the success of the owned media campaign.
Deep Linking Name
Deep Linking name would require your developers. Contact your iOS and Android developers for the same.
Advanced parameters include customizing the lookback window and adding an amount for cost per install.
You may want to add additional parameters to your link, such as campaign, ad set name, ad name, channel, and your custom parameters. You can add the same by clicking on "Add parameter" and can list of parameters as well.
Override Template Redirection
One can override the template redirection settings in case they want a different configuration for any particular link
Social Media Preview Setup:
Enhance your link’s appearance when shared on social platforms:
Supported platforms: Facebook, Instagram, WhatsApp, Twitter (X), LinkedIn, Google Chat, Telegram Bot, Slack, Discord.
Default Preview: Automatically fetches the redirection page's title and description.
Custom Preview: Upload a title, description, and image to create a tailored social media preview.
Generate and Share the Link:
Once all configurations are done, Apptrove will generate:
A short link for easy sharing.
A QR code for offline or print distribution.
Broaden Your Knowledge:
We are delighted to have assembled a world-class team of experienced professionals who are ready to take care of your queries and answer any questions you may have.
Feel free to reach out to us at any time by emailing us at support@apptrove.com or by using the in-platform chat feature. We'd love to hear from you!