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Mixpanel Integration

Mixpanel Integration

Updated this week

At a Glance: Via this article, you will learn how you can integrate with Mixpanel, a product analytics platform, and share data from Trackier to Mixpanel.

Overview

Mixpanel is a product analytics platform that helps you track user interactions and measure engagement across your apps and websites.

This integration eliminates the need for manual data exports and ensures both Apptrove and Mixpanel stay perfectly in sync, enabling you to focus on analyzing user behaviour and optimizing product experiences.

How to Integrate with Mixpanel

  • Go to the Integrations tab and search for Mixpanel.

  • Click on the "Active" button and go to the general settings.

Mixpanel Integration

  • Enter the project ID, which you will find in your Mixpanel account inside the project settings.

Mixpanel Integration

  • After that, you would be required to create a service account. This option will be inside the project settings.

Mixpanel Integration

  • Once you create that and click on "Add", you will get a username and a secret ID. Simply copy and paste that to Apptrove's integration panel.

Mixpanel Integration

  • Distinct ID
    This setting controls how Apptrove identifies users when sending data to Mixpanel. The option you choose decides which ID Apptrove uses as the distinct_id, helping you track users consistently across sessions and devices.

    • {customer_user_id}[OR]{trackier_install_id}
      Use this if you want Apptrove to send the customer_user_id when it’s available. If not, it will automatically use the trackier_install_id instead.

    • {trackier_install_id}
      Select this if you always want to use the trackier_install_id, even if a customer_user_id exists. Ideal for simpler setups that rely solely on install-based tracking.

  • Once you have added these details, click on the save button and go to your Mixpanel account to view the data.

MixPanel Interface

You can create multiple reports regarding funnels or flows for different in-app events. You can break the data via partners or see events getting triggered based on date ranges and compare them with different dates.

Mixpanel Integration




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Mixpanel Integration
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