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Application Settings

Manage app details in Apptrove including name, category, currency, SDK type, attribution and re-attribution settings, anti-fraud (organic) controls, and IP whitelisting.

Updated today

Overview

Application settings provide flexibility to make adjustments to your app’s configuration even after the initial setup. If you need to update parameters like currency, category, or re-attribution window, you can do so from the Application Settings panel.

Modifiable Parameters in Application Settings

Application Settings

App Details

Update your application information and details here.

  • Application Name

    If your application name has changed and you want it to reflect within the Apptrove platform, simply edit and update the name in the settings.

  • Category

    Each application belongs to a specific category. If needed, you can update your app’s category by selecting a new one from the available drop-down list.

  • Currency

    If your business has started dealing with a different currency, you can modify the currency setting to reflect the latest one you are using.

  • SDK Types

    SDK (Software Development Kit) types define how your application interacts with tracking and analytics services. Selecting the right SDK type ensures proper data collection and attribution.

  • Minimum Duration Settings

    Set the minimum duration between sessions in either minutes or hours, depending on how you wish to define a session within your app.

  • Attribution Settings

    Attribution settings help define how user interactions and installs are attributed to specific marketing campaigns. These settings allow you to fine-tune attribution windows and tracking parameters to ensure accurate reporting.

  • Re-Attribution Window

    A Re-Attribution Window is the time frame within which re-installs of an app are not counted as new installs. You can set this window to 30 days, 1 month, or any other period based on your tracking requirements.

  • Unique Key for Uninstall Identifier

    To track uninstalls, you can choose specific application events from the drop-down and map them accordingly for data tracking and analysis.

Note: In case your application is not live, you can choose to "Disable" the live mode. Also, you cannot change or modify the URL, Operation system or Timezone for your application

Whitelisting IP

IP whitelisting is when you grant network access to only specific IP addresses. With the help of IP whitelisting, you can give access to the tools and software to specific IP addresses you consider trustworthy and can block other IP addresses.

Note: Ensure that only trusted IPs are added to avoid unintended access restrictions. You can whitelist up to a maximum of ten IP addresses, and both IPv4 and IPv6 are allowed.

Branded Domain

Block In-App Events from Tracking

This feature allows you to block selected in-app events from being tracked in Apptrove. Any event added to this list will not be recorded, whether it is sent via the SDK or through server-to-server (S2S) integrations. This helps teams prevent unnecessary or irrelevant events from appearing in reports and ensures cleaner, more accurate data.

Important Note:

Once an event is disabled, it will not be tracked by any method, and no data related to the event will be stored or visible across the Apptrove platform, including:

  • No data in the Reports section

  • No records in the Logs section

  • Event will not be available for selection in Integrations (both Agency and Partner)

  • No visibility in Audience Segmentation

  • Event will not appear in Validation Rules / Rule Sets

  • No data in Custom Dashboards or Webhooks

  • Event will not be available for Custom Formula Metrics

If a user chooses to re-enable a disabled event, a cool-down period of up to 15 days applies. This means an event cannot be enabled again until 15 days have passed since it was disabled.

Anti-Fraud (Organic) Settings

This setting applies specifically to organic events, including installs, in-app events, uninstalls, and sessions. These fraud checks help prevent unauthorized or misleading activity from being recorded.

  • App Version Mismatch: Ensures that the version of a tracked install is not lower than the latest version available on the App Store or Play Store.

  • Duplicate IP: Blocks multiple installs originating from the same IP address to prevent fake or manipulated install counts.

  • Untrusted Device: Blocks installs and events from devices with untrusted builds.

  • Fake Device: Blocks installs and events from fake or emulated devices that do not meet authenticity checks.



We are delighted to have assembled a world-class team of experienced professionals who are ready to take care of your queries and answer any questions you may have.
Feel free to reach out to us at any time by emailing us at support@apptrove.com or by using the in-platform chat feature. We'd love to hear from you!

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